Ezra's Bookshelf

Here Comes Everybody

by Clay Shirky

Clay Shirky analyzes how the internet and mobile phones enable new forms of collective action without traditional organizational structures. Shirky, who teaches at NYU, examines phenomena from Wikipedia to political protests to show how reduced coordination costs allow people to cooperate at scales and speeds previously impossible. He explains why some online communities thrive while others collapse, how reputation systems substitute for institutional trust, and why the power law distribution of participation--a few very active contributors and many marginal ones--characterizes successful online collaboration. The book appeared in 2008, making some examples dated, but its analytical framework remains relevant. Shirky distinguishes between sharing, cooperation, and collective action, showing how each requires different levels of commitment and produces different challenges. He examines how incumbents--newspapers, record companies, political parties--respond to disruption, usually by underestimating new forms of organization until too late. Shirky writes accessibly for general readers while drawing on research in economics, sociology, and network theory. The book captures a moment of optimism about technology's democratizing potential that subsequent events--from filter bubbles to platform monopolies--have complicated. Read now, it provides both insight into ongoing transformations and a record of how we understood them before their darker aspects became clear.